Stop signs. Warning signs. McDonald’s signs. What do the world’s most iconic signs have in common? They’re carefully designed to demand attention. While sign design is not one-size-fits-all, there are a few common traits every sign needs to be a success. Whether it’s a custom window graphic or an oversized outdoor …
Email marketing is an inexpensive or free way to market your library’s collection or services. Here are the top 5 tips to get you started or improve your library’s current email marketing strategy. 1. Personalization is key Email marketing software often has the ability for readers to select what content …
October is Canadian Library month! To help celebrate, Parkland has planned a Golden Ticket Contest for all libraries in the region. A poster, a golden ticket and instructions were sent out on the van runs. Each day, the library will hide the golden ticket and if a library member finds …